Develop proprietary customer intelligence, fed by Adaptiv’s Enterprise Practice. that informs asset (re)positioning and ensure tight market alignment
Develop expanded asset- and portfolio-level products and services beyond “term occupancy” that align with demand-profile of local sub-market
Develop a strong brand across the asset through differentiated physical and digital UX that further strengthens value prop for existing and prospective customers
Rebake asset-level operating, marketing and sales models to ensure seamless alignment across expanded products and services within the asset
Adaptiv creates long-term NOI and asset value. We measure and track impacts in these key areas:
Alternative Proforma vs. Traditional
Activation Premiums (on exit)
NOI (and other yield metrics)
Tenant Conversion Metrics
Tenant Retention Metrics
Discovery
Research and market-specific analytics as well as diagnostics on operations all emphasizing comparisons to peer group assets in-market.
OUTPUT: Clarity and snapshot of "what is" so that the "what's possible" targets can be developed
Ideation and Modeling
Various scenarios and concepts can be developed--expressly for the specific asset (or portfolio) --with the ROI and overall possible gain and spread established.
OUTPUT: Alternatives to the existing asset strategy / plan brought into focus so decisions around a variety of changes can be made with confidence. This includes new occupancy product types (agile, flex, coworking etc.) as well as enhancing the value proposition to end-users enabling rent premiums and possible ways to supercharge asset performance.
Implementation
Lead long-term program management of performance improvement projects co-created alongside client.
OUTPUT: Managing multiple workstreams such as re-making supply chains, establishing an R&D or innovation function, expanding customer engagement modalities, enhancing the digital footprint and asset brand, etc.
EXPERIENCE